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Visibility, salaries, governance within the Federations, the account is not there and inequalities persist for high-level sportswomen. It was the Olympic Games that gradually opened their doors to female athletes, which, little by little, gave a little more recognition to women.
It was not until the 1928 Olympics that, thanks in particular to Alice MILLIAT, the place of women in sport was fully recognized with a participation rate of 9.60%! Since then, and fortunately, we find them at just over 50% participation during the Tokyo Olympics in 2021.
At the same time, driven by the legacy of champions who have marked history, sports news is mobilizing and beginning to take its place in the media. Their performances are becoming “bankable” just like women’s sport, which continues to drive up audiences. The brands have understood this well, now may finally be the time to support and promote these “all-terrain” champions at the Stadium as in life. The real victory will be the day when we no longer need to add the feminine word to sport… Can’t wait!
Episode 7 – Sarah Ourahmoune
In Les Héritières today, we receive a “puncher”, a heavyweight in French and international sport. Olympic vice-champion at the Rio Olympics in 2016, she is the most successful French boxer: 10 times French champion, world champion, she is multiple European medalist and will remain the 1st French boxer to have qualified for an Olympiad. ! Champion in all categories, a graduate of Sciences PO, she is also a seasoned entrepreneur who does not avoid difficulties to achieve her goals. The fights of our guest are numerous: equal opportunities, women’s sport and inclusion, this little piece of woman is a free and committed fighter.
Sarah Ourahmoune is the new guest of the Les Héritières podcast EP 7. Happy listening!
Sarah will also be the Godmother of the next edition of Women For Future “The new rules of the game” June 2 at the Parc des Princes. An unprecedented La Tribune event on the place of women in the economy and in sport.
Information and free registration: women-for-future.fr
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